Harry Morton Holdings realized its droopy Pink Taco branding needed a bit of “fluffing” in advance of the opening of its outpost on the Sunset Strip. The restaurant’s look, as well as its swag, required a total redux to attract and impress the LA scenesters.
what we did
- Brand strategy and development
- Art Direction
- Full design creation and execution
why it mattered
We went clean and sexy with a souped up logo and some modern-meets-1980s/Nagel-inspired design for print and web. The tasty new look got two thumbs up from the client.